How to Become a Wealthy Franchisee // Franchise L&D feat. Scott Greenberg

In this episode Scott Greenberg joins us to talk about his award winning journey as a keynote speaker, performance coach AND hugely successful multi-unit franchisee. Scott waxes lyrical about his passion for franchises and how he helps them focus down on their soft skills and mindset, ultimately helping them uncover their own secret sauce. We talk about the work he does day to day with franchise clients, we discuss his hiring matrix and also the top three things you can do when you start out in the competitive world of franchising to achieve success.

For more than two decades Scott has worked full-time as a speaker and franchise performance coach, giving presentations throughout the world to franchise clients that include McDonald’s, Great Clips, Anytime Fitness, Wyndham Hotel Group, RE/MAX, Smoothie King and many more. For ten years Scott was a multi-unit franchisee with Edible Arrangements. In addition to building a top-ranked flagship location in Los Angeles, Scott’s second location won the Edible Arrangements “Best Customer Service” and “Manager of the Year” awards out of more than 1000 locations worldwide. Scott sold his enterprise in 2015 and today focuses full-time on speaking, coaching and writing for the franchise industry, including being the the author of the acclaimed industry bible, The Wealthy Franchisee..

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